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How to tame the market's skewness

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When you look at the long-term equity index charts moving up and to the right, it’s easy to forget the individual stocks underpinning the indices don’t move up and around as a unified block.

This has important implications for how you try to extract returns from the equity markets and the approach you take to building a quality portfolio.

Beating the performance of the broader share market in any one year isn’t an easy task and, when you look at the data and the facts, the truth is it’s way harder than most people think.

And, as you would expect, it’s even more difficult to beat the market’s performance over multiple years, let’s say over five, 10 and 15 years.

In essence, that’s the Herculean task faced by all active investment managers – whether they be professionals running large portfolios or individual investors with a small portfolio of hand-picked stocks. That is, if you’re investing actively, your whole modus operandi is to beat the broad market averages like the S&P/ASX 300.

Global index provider Standard & Poor’s measures the performance of active fund managers over time. The 2022 S&P Index Versus Active scorecard, widely known in investment circles as SPIVA, showed 57% of actively managed large-cap Australian equity funds (funds that invest in a selection of the largest Australian companies chosen by an investment team) underperformed the S&P/ASX 300 Index last year.

The SPIVA report also shows that active underperformance rates over the longer term were even more dismal.

Over five, 10 and 15-year time horizons actively managed large-cap Australian equity funds underperformed the S&P/ASX 300 Index by 81%, 72% and 83.5%, respectively.

The takeaway here is, when investors go active, they are more likely to be in the long-term majority of the distribution that underperforms rather than the smaller percentage that outperforms. This isn’t just an Aussie thing. We see similar results in equity markets all around the world.

Source: Standard & Poor’s

Costs are a headwind to active

All investors are subject to the costs of participating in the market.

These costs include management fees, bid-ask spreads, administrative costs, commissions, market impact and, where applicable, taxes. These costs can be high and reduce investor returns over time.

And costs create a hurdle that must be overcome to beat the market averages.

Because the average costs of active management are typically much higher than those of index funds, this is a strong headwind that diminishes the chances of successful active outperformance.

The equity market is “skewed”

Before I got into index investing, I assumed that half of all stocks outperformed a market index and the other half underperformed in a given year.

Successful active stock picking meant selecting from the top half, avoiding the bottom half, and making massive amounts of money, or “alpha” as the pros call it.

Unfortunately, that’s not the way equity markets really work. In reality, there are huge tails when you look at the extreme over- and under-performers in the market. This asymmetry is what we call the “skewness” of equity returns.

As shown in the chart below, a positively skewed distribution has a tail which is more pronounced on the right side (positive) than it is on the left (negative).

In a positively skewed distribution, there are a few really large data points way out in the tail that pull the average up. That is, the mean (average) is greater than the median (middle), with the most extreme values on the right side.

Source: Vanguard

When thinking more deeply about equities, we might intuitively suspect there is a natural tendency towards a right skew—after all, a stock can only go down by 100%, while it can appreciate by way more than that. A handful of stocks go up by 200%, 300%, 500% or 1,000%, and that’s where the bulk of equity index returns really come from.

What this means for investors with a well-diversified portfolio is they typically experience frequent small losses from the majority of stocks, but a few exceptionally large gains from a subset of their holdings.

In 2022, roughly a third (33%) of the top 300 companies outperformed the return from the S&P/ASX 300 Index. So, to outperform the market, an active investor needed to be concentrated in that 33% of outperforming companies.

The 10-year period from the start of 2012 to the end of 2022 shows only 17% of the companies in the S&P/ASX 300 Index beat the performance of the broader market average over that time. Furthermore, the top three ASX stocks (Commonwealth Bank, CSL and BHP) accounted for 24% of the total index return.

This skewness becomes even more pronounced over the 20 years from the start of 2002 to the end of 2022. Only 6% of the companies in the S&P/ASX 300 Index beat the performance of the broader market over this time, with the top three stocks (BHP, Commonwealth Bank and Westpac) accounting for almost one-third of the total index return.

Put another way, if an active investor didn’t have those three particular stocks in their portfolio they would have missed out on a fair chunk of the market’s return.

Source: Standard & Poor’s

Striking a balance: Index + Active

So, how can investors position their portfolio to take advantage of this skewness of equity returns?

If there is one takeaway, it’s that index managed funds and exchange traded funds should be a consequential piece of a core equity portfolio.

Think of broad-based index funds as a way to “tame the skewness” of equity markets because they capture the upside of those extreme winners and tilt the odds in an investor’s favour. It’s simply the most efficient way to capture long-term equity market returns.

Now you know why the search for winning active fund managers is a tough and ultimately unrewarding one for most investors. So, consider dialling back your active exposure and dialling up your index exposure.

The core/satellite approach to building a portfolio is a great framework for blending both index and active. Start with a broadly diversified index core holding. Then add some small low-cost active satellite holdings around the margins where you have conviction, unique needs, or access to a truly talented active manager to round it out.

Important Information

Vanguard Investments Australia Ltd (ABN 72 072 881 086 / AFS Licence 227263) (“Vanguard”) is the issuer of the Vanguard® Australian ETFs. Vanguard ETFs will only be issued to Authorised Participants. That is, persons who have entered into an Authorised Participant Agreement with Vanguard (“Eligible Investors”). Retail investors can transact in Vanguard ETFs through Vanguard Personal Investor, a stockbroker or financial adviser on the secondary market.

We have not taken your objectives, financial situation or needs into account when preparing this publication so it may not be applicable to the particular situation you are considering. You should consider your objectives, financial situation or needs, and the disclosure documents for Vanguard’s products before making any investment decision. Before you make any financial decision regarding Vanguard’s products you should seek professional advice from a suitably qualified adviser. . The Target Market Determination (TMD) for Vanguard’s ETFs include a description of who the ETF is appropriate for. You can access our IDPS Guide, PDSs Prospectus and TMD at vanguard.com.au or by calling 1300 655 101.

 

 

December 2023
Duncan Burns
vanguard.com.au

 

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Michael Campbell

Role Credentials

Michael Campbell

Michael Campbell is the founding Director of Portfolio Professionals. He is a CERTIFIED FINANCIAL PLANNER® professional with a wealth of experience, having commenced in the financial services industry in 1996.

Michael began his financial planning career with Colonial First State and then moved to Sunsuper. At Sunsuper Michael was responsible for establishing and building their financial planning arm. During Michael’s time at the helm the number of clients grew from one to many hundreds.

Michael then went to ING where he was the State Manager for Distribution. During his time with ING, Michael used his planning skills and managerial skills to help planners to improve their business.

Michael’s passion for planning and helping clients has driven him to form Portfolio Professionals. He strives to help clients empower themselves with strategies and advice that makes sense.

Michael Campbell

Michael Campbell

Senior Financial Adviser Dip. Fin Plan., BEd., BEcon., MBA (Accounting), CFP®, ASCPA

Michael Campbell

Michael Campbell is the founding Director of Portfolio Professionals. He is a CERTIFIED FINANCIAL PLANNER® professional with a wealth of experience, having commenced in the financial services industry in 1996.

Michael began his financial planning career with Colonial First State and then moved to Sunsuper. At Sunsuper Michael was responsible for establishing and building their financial planning arm. During Michael’s time at the helm the number of clients grew from one to many hundreds.

Michael then went to ING where he was the State Manager for Distribution. During his time with ING, Michael used his planning skills and managerial skills to help planners to improve their business.

Michael’s passion for planning and helping clients has driven him to form Portfolio Professionals. He strives to help clients empower themselves with strategies and advice that makes sense.

Patricia Kristjansson

Patricia Kristjansson

Senior Financial Adviser Dip. Fin Plan., BBus (Marketing), BEcon., Grad Dip Fin Mkts

Patricia Kristjansson

Tricia has been with the team since 2013.

She has held a number of roles within the Financial Planning industry over the past 28 years.

Tricia commenced her career with a large Insurance and Superannuation company before moving into a Financial Planning role with a large Queensland Financial Planning practice. Tricia enjoyed providing tailored financial plans aiming at helping her clients achieve their financial goals.

Tricia then moved into senior management roles where she performed specialised support within Funds Management and Marketing.

Tricia has qualifications to support her practical experience. She holds a Bachelor of Economics, a Bachelor of Business (Marketing), a Post Graduate Diploma in Financial Markets and a Diploma of Financial Planning.

Tricia enjoys helping clients to achieve their financial goals.

Kim Tran

Kim Tran

Senior Financial Adviser Dip. Fin Plan., B.Comm., GradDip (Inv & Fin), CFP®

Kim Tran

Kim joined Portfolio Professionals in 2023. Kim has been a financial adviser since 1999, starting her career with Lend Lease Financial Services, which eventually became NAB. She remained with them for 20 years.

Kim builds strong relationships with her clients, with many having started their planning journey with her over a decade ago. She enjoys providing comprehensive, holistic advice after realising the difference it can make in her client’s lives.

Kim’s goal is help clients make sound financial decisions today so that they can have the retirement they deserve in the future.

She is a Certified Financial Planner and has completed her Diploma of Financial Planning as well as a Bachelor of Commerce and a Graduate Diploma in Applied Finance and Investment.

Kim is a highly qualified and experienced financial planner who is passionate about helping her clients achieve their financial goals.

Holly Hudson

Holly Hudson

Client Services Coordinator

Holly Hudson

Holly has 3 years’ experience in Financial Services, Holly’s role is to assist our clients and the advice team in delivering high quality service that exceeds their expectations.

Holly is quite often the person our clients talk to first when they call, she prides herself on ensuring that they receive a great experience and have their questions answered.

Outside of work Holly is continuing her education through university studies and is very active in the community.

Ken Bunney

Ken Bunney

Private Client Adviser Bachelor of Business, Advanced Diploma of Financial Services (Financial Planning), Certified Financial Planner

Ken Bunney

Ken joined Portfolio Professionals / My Super Future in January 2022. Ken has been a financial adviser since 2004, starting his career with NAB Financial Planning, where he remained until 2021.

Ken builds strong relationships with his clients, with many having started their planning journey with him over a decade ago. Ken provides comprehensive, holistic advice, realising the difference it can make in his client’s lives.

Ken is a highly experienced financial adviser who is passionate about helping his clients make sound financial decisions today so they can enjoy the financial freedom they deserve in the future.

He is degree qualified (Bachelor of Business, Accounting major), with an Advanced Diploma of Financial Services, and is also a Certified Financial Planner (CFP).

Memberships

Financial Advice Association of Australia (FAAA)

Brett Matheson

Brett Matheson

Personal Risk Adviser Diploma of Financial Planning, Diploma of Management.

Brett Matheson

Brett has over 35 years’ experience within the financial services industry. His work experience is extensive and has included a variety of roles in the financial services industry. His customer service philosophy has never changed and remains simple; He will provide quality professional advice and will work with you to develop a strategy tailored to your business and personal needs and being there for you when it counts at claim time.

As a member of the Portfolio Professional, Brett has the knowledge and experience to assist you in determining the most effective protection solutions for you and your business.

Roger Abbott

Roger Abbott

Chief Executive Officer Diploma of Financial Services (Financial Planning), Margin Lending

Roger Abbott

With nearly 30 years of experience in the financial services industry, Roger has had the privilege of leading and managing large teams across major corporate environments. Over the years, Roger has developed a deep understanding of what clients truly value in a financial relationship, clarity, trust, and genuine connection.

At Portfolio Professionals, Roger now leads a boutique firm that brings us closer to our clients and their goals. Our environment is built on personal relationships and tailored advice, where clients consistently tell us they feel more confident and secure about their financial future.

Whether it’s through a single meeting or a partnership that spans decades, our team is committed to ensuring every client walks away feeling better off. We also collaborate with like-minded professionals in mortgage broking and estate planning to provide a seamless, full lifecycle financial experience

Lily Tabari

Lily Tabari

Paraplanning Operations Specialist Diploma of Financial Planning

Lily Tabari

With over 11 years of experience in the financial services industry, Lily has spent the past 6 years supporting financial planning teams across a range of roles. She works closely with advisers to ensure the smooth delivery of high-quality advice by preparing documentation, managing client workflows, and maintaining compliance standards.

Throughout her career, Lily has developed a strong understanding of the financial planning process and takes pride in delivering reliable and detail-oriented support that helps clients move confidently toward their financial goals.

Lily enjoys being part of a team that values client outcomes and is committed to making a positive impact in people’s lives.

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You can obtain further information on request about the way in which we manage the personal information that we hold or you can raise any privacy issues with us, including a complaint about privacy, by contacting us using the details below. We are committed to resolving your complaint.

Michael Campbell

Financial Adviser

PO Box 1350 DC

TOOWONG QLD 4066

(07) 3871 1671

If you still feel your issue hasn’t been resolved to your satisfaction, then you can escalate your privacy concerns to AFCA or the Office of the Australian Information Commissioner.

The Australian Financial Complaints Authority (AFCA)

Website: afca.org.au

Email: info@afca.org.au

Telephone: 1800 931 678 (free call)

In writing to: Australian Financial Complaints Authority, GPO Box 3, Melbourne, VIC, 3001

AFCA provides fair and independent financial services complaint resolution that’s free to consumers.

Time limits may apply to lodge a complaint with AFCA, so you should act promptly. You can check the AFCA website to find out if a time limit applies or when the time limit relevant to your circumstances expires.

Office of the Australian Information Commissioner

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Phone: 1300 363 992

Email: enquiries@oaic.gov.au

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